top of page

Frequently Asked Questions


What is Plant Based Directory?

Plant Based Directory is a mobile app that houses an ever growing online directory comprising of over thirty different categories of businesses that are 100% vegan and cruelty free.

How much does the app cost?

Our app is a free service that allows you to browse through our digital directory and discover your new favourite places to eat, drink and shop whilst supporting independent vegan businesses.

Where can I download the app?

Plant Based Directory is available to download for free via the Apple app store and over on the Google Play store too. Simply search for Plant Based Directory and install the app on to your smart phone.

What is the difference between vegan and plant based?

A vegan diet eliminates all animal products/by products whilst a plant based diet doesn’t necessarily eliminate animal products/by products but consists mainly of plants such as fruits, vegetables, nuts, seeds and grains.


Is PBD a vegan or vegetarian app?

Plant Based Directory is a platform for everyone to enjoy regardless of your diet preferences and we respect wherever you are on your plant based journey whether it be that you’re right at the beginning of your transition or you’re a well seasoned vegan warrior! That said, Plant Based Directory will only ever list businesses and only showcase products/services that are 100% vegan. We support those businesses that are creating a friendlier, greener and more sustainable future for us all and so we invite you to explore our app and connect with the businesses who are steering the wheel towards a future where no animals have to needlessly suffer and where our oceans and planet can slowly regenerate as we choose whole plant foods and vegan friendly products over meat, fish and other animal products/byproducts.

What is veganism?

Here at Plant Based Directory we define veganism as a philosophy and way of living that seeks to abstain from the use of animal products/by products and excludes all forms of exploitation of, and cruelty to, animals for food, fashion, furnishings or any other purpose; and by extension promotes the use of animal free alternatives for the benefit of the planet, the people and the animals.


What do Vegans eat?

Due to the overuse of the word vegan when used before the word food there is a collective notion that there are only two food groups. One of those groups being regular food and the other group being vegan food however, it’s important to remember that all fruits, vegetables, nuts, seeds, grains, beans, legumes, pulses, herbs and spices aren’t just solely vegan - they’re just plants that all of us can enjoy. Would you ask for a vegan banana or just a banana? An easy way to learn if a food product is vegan is to simply read the label to make sure it doesn’t contain any of the following; meat, dairy (milk), fish, eggs or honey.

What does Cruelty-free mean?

A product which is truly cruelty-free means that neither the product nor the ingredients have been tested on animals.

There are several cruelty free logos out there but with some companies now making their own cruelty free claims it can become a bit of a minefield.

Many companies may not test the final product on an animal but they may well test some of the ingredients so it’s always best to look out for recognised accreditation. 

The Cruelty Free International Leaping Bunny is the globally-recognisable gold standard for cosmetics, personal care and household products  It is the only international logo that requires a supplier monitoring system to be implemented by the company; supply chain checking for animal testing right down to ingredient manufacturer level; adherence to a fixed cut-off date policy and acceptance of ongoing independent audits to ensure compliance with all of these aspects.

The app isn’t showing any businesses in my area?

We’re really sorry you’re not able to view any vegan businesses in your area however, this may be down to a number of reasons including;

1. We’ve not yet discovered the amazing vegan businesses in your area. If this is the case then simply head over to our instagram page and click the link in our bio. There you'll be able to fill out a business registration form.

2. There may not be any vegan businesses in your area at the moment. This is super unfortunate but as veganism is only set to grow, we’re hoping you won’t have to wait that long until you have a vegan business right on your doorstep.

3. The businesses in your area are vegetarian and not vegan. Like previously mentioned we operate a strict vegan only policy as we want to show our users that there is a better way. Should a business offer animal products/by products of any kind then we are unable to support, promote or advertise their services.

4. You may not have all of the categories of business selected. Please make sure that you have every category of business selected which will then allow you to see all of the venues listed on the app. To change your selection please head to the "Profile" tab then select "My interests" and then "select all" categories. You can update your selection at any time.

Can I leave a business review?

As we are currently unable to monitor reviews this feature is not yet available however, should you wish to save a business that you absolutely love you can add it to your favourites so you can head to your most loved places in just a few simple taps. 

Why can't I see any opening times?

Every business is different and some operate at different times to others so we advise that you contact the business you'd like to visit ahead of time to double check that they're open as sometimes life can get in the way and a business may have to close early. We've made it super easy for you to contact a business by hyperlinking their contact details so you can simply click and call.

Why are there only vegan businesses listed?

Here at Plant Based Directory, we pride ourselves on supporting businesses that are collectively creating a kinder, greener and more sustainable future for us all. Our directory is entirely dedicated to conscious living and so we only affiliate with businesses that are vegan for the planet, the people and the animals.

How often will new businesses be added?

We aim to update the app on a regular basis with new businesses added daily. We really do rely upon our amazing users to inform us of any vegan businesses from up and down the country so we can get them added to our directory straight away so others can enjoy them too.

Why should I sign up to the app?

By downloading the Plant Based Directory app you are contributing towards a movement that benefits absolutely everyone but what’s more, you are helping to support small independent businesses with some of them being ones you may have never even heard of before.

What is the "Zero Waste Initiatives" requirement?

You can filter your requirements and narrow search results via the pale pink filter icon in the top right hand corner of the map screen. The "Zero Waste Initiatives" requirement will reveal businesses that have one or more Zero Waste Initiatives (ZWIs) in order to help reduce waste and champion sustainability. Some ZWIs may be that a business allows for customers to bring in their own reusable cups and food tubs to be re-filled or that a business gives away their used coffee grounds to customers for free.

For more information regarding each individual business's ZWIs, please contact them direct so they can inform you of exactly what they're doing to help make the world a greener and more sustainable place for everyone.

Listing standards

Plant Based Directory is committed to making sure all affiliated businesses adhere to strict listing standards. The following criteria is that of The Vegan Society's Trademark Standards and is used to ensure only 100% vegan businesses are advertised and endorsed via our platform.

Plant Based Directory understands the word 'animal' to refer to the entire animal kingdom. Our listing standards are as follows;

- The manufacture and/or development of any product sold, and its ingredients, must not involve or have involved, the use of any animal product, by-product or derivative.

- The development and/or manufacture of any product sold, and its ingredients, must not involve or have involved, testing of any sort on animals conducted at the initiative of the company or on its behalf, or by parties over whom the company has effective control.

- Any dishes that are to be labelled vegan must be prepared in a controlled environment where there is zero chance of cross contamination with non-vegan foods. We ask for the awareness of the risk of cross-contamination from non-vegan sources in your kitchen or production line, and that the business owner takes all reasonable and practical steps to eliminate this.

Can't find the answer you're looking for?  Please email us at and we'll get back to you as soon as possible.

bottom of page